It
is a known fact in Liberia that inefficiency runs deep
in government. Successive governments, particularly in
Liberia’s recent past, have had to grapple with this
canker. Over the years, reorganization plans have come
and gone, but the fundamental problem of inefficiency
and mediocrity remains. This is why the President –
Elect decision to get a first hand assessment of
government is so important. I can only surmise here
that the motivations and intentions would be to
develop a plan to reorganize or reinvigorate
government.
The
purpose of this article, however, is not to address
inefficiency in government in general, although we
acknowledge its depth. The primary intent here is to
address the question of performance in public
corporations, where the problem of inefficiency is
sharpest. If we can enhance these institutions
performance, they will be in a better position to
deliver on their objectives and truly serve the public
good. Despite the fact that these agencies play
a crucial role in the economy and the overall
life of the Liberian people, which is particularly
important in post war reconstruction, the level of
mismanagement and sustained allegations of malfeasance
suggest that a paradigm shift in the way they operate
and are managed need to be explored.
There
is no doubt that there are competing devices out there
to make government work better and at a cheaper cost,
but I would like to throw out for national dialogue a
new and different concept to make our public
corporations operationally effective. I am proposing
the establishment of a National Public Corporation
Commission with the objective of helping the various
public corporations achieve financial and operational
excellence through the introduction of “Six Sigma”
methodologies and programs. Six Sigma, which is
outlined with some specificity later in this paper, is
a process or methodology that has and continues to be
used by some of the largest and more innovative
private companies across the globe, particularly in
North America, Europe and Asia, to achieve
breakthrough results. Companies like Motorola, where
Six Sigma started, GM, Coke, GE, and my former
employer 3M have all dramatically cut costs,
increased profits and improve operational activities
by using this system. I believe that Liberian Public
Corporations can harness some of the efficiencies
associated with “Six Sigma” to serve the public
good. By combining some of the best practices and
flexibility of the private sector with the public
purpose of these establishments, public corporations
can better achieve their goals and thereby help uplift
the standard of living of Liberians.
Although
public corporations have been a part of our national
life, they remain basically unproductive and obscure
in the general policy approach toward national
development, a status they no doubt find convenient.
While toiling in obscurity, they manage communication,
power generation, airport and seaport, petroleum,
agriculture, housing and insurance. Public
Corporations remain an important partner in
reconstituting Liberia’s economy and in many ways
the bedrock for economic stimulus. I am confident that
Six Sigma can play an important role of reducing
variations and defects in various processes and
improve operational excellence at all levels.
This
article seeks to shed some light on public
corporations and ask some hard questions about whether
these agencies are properly accountable for the vast
sums they spend, and for the public power and benefit
they enjoy. More is at stake than just money or
operational excellence. If these corporations are left
to run loose, they tend to infringe the basic tenets
of accountability. This analysis will concentrate on
public corporations in which the government appoints
managing directors and board of directors.
Establishing
a National Public Corporation Commission.
As
a general or a first step approach to revamping public
corporation, I would like to propose the setting up of
a five-member oversight board of public corporations
with desk officers responsible for each corporation.
This commission will have oversight responsibilities
to include a quarterly review of financial and
internal governance and the operational effectiveness
of public corporations. The challenge would be to have
corporations systematically disclose information that
would be relevant to measuring their performance over
time. Two systems of disclosure will ultimately be
needed: nationally mandated disclosure of company-wide
data and voluntary customized corporation reporting.
The first disclosure must force corporations to
disclose revenues and expenses to the public on a
quarterly basis. This section must include strategies
and programs for operational excellence. The second
disclosure, as the term suggests, should be left to
the corporation to disclose any other information they
see fit.
The
NPCC will work with management at the various
corporations to define a vision of societal wealth and
see them communicate it to the teams through what I
call targeted engagement, reallocation of assets and
broad public discourse. These activities will need to
grow and expand. To make this happen, the NPCC will
need to encourage government to empower the
corporations. One way is to limit the number of
presidential appointees at public corporations, and
shift appointment powers to the Managing Director with
consent of the board. This will enable MDs to drive
change and make them accountable for the direction of
the corporation.
Public
corporations can create long-term wealth and societal
benefit when, in addition to generating productivity
gains, they preserve resources for future generations,
create value with society, and do not externalize
costs onto society. I am certain that we can achieve
all these through the implementation of six sigma
methodologies.
What
is Six Sigma??
Six
Sigma is both a set of tools and a way of thinking.
It leads to breakthrough improvement using the
Define-Measure-Analyze-Improve-Control (DMAIC) process
to improve existing products, work processes and
behaviors. Six Sigma also encompasses innovation,
utilizing Design for Six Sigma methodology to develop
new designs or redesigns that result in competitively
advantaged products, services, processes, and systems.
To raise operations to the highest benchmark, Six
Sigma programs constantly measure and analyze data on
the variables in any process, and then use statistical
techniques to understand what improvements will drive
down defects.
Six
Sigma as a Policy Choice
The
classic reason given for the creation of a public
corporation is that a public corporation will be more
efficient at achieving a specific national goal,
especially if the program envisioned involves market
transactions. The national goal is ordinarily stated
in the statute or law that created the public
corporation. Thus, the National Port of Authority in
Liberia, for example, exists to manage all seaports in
the country. The public purpose is to assure
nationwide movement of people and goods and to help
improve national security. In the abstract, public
corporations seem to promise an alternative that
everyone including fiscal conservatives might find
attractive. Public corporations conjure up an image of
business efficiency as opposed to the traditional
bureaucratic cabinet ministry. This is the chief
reason why we should strive to make our public
corporation efficient and effective. It is in this
vein that the full deployment of six sigma to improve
performance is necessary.
Dr.
Barbara Goski, professor of Organizational Theory and
Behavior at the University of St Thomas once said,
“If you can’t describe what you are doing as a
process, you don’t know what you are doing.” I
found that statement to be true then as I do today.
Beyond strategy documents, team meetings, and memos,
performance metrics enable corporations to translate
strategy into results that you can measure and manage
over time.
Bridging
the gap between overall strategy and day-to-day
execution requires organizations to:
- Understand
how well ongoing tactics are contributing to
organizational goals.
- Make
timely course corrections in response to
performance issues and market changes
Organizations
and initiatives fail not so much for a lack of
"strategy" as for the failure to effectively
execute. The goal of making measurements is to permit
managers to see their company more clearly from many
perspectives and hence to make wiser long-term
decisions. The Baldrige Criteria (1997) booklet
reiterates this concept of fact-based management: "Modern
businesses depend upon measurement and analysis of
performance. Measurements must derive from the
company's strategy and provide critical data and
information about key processes, outputs and results.
Data and information needed for performance
measurement and improvement are of many types,
including: customer, product and service performance,
operations, market, competitive comparisons, supplier,
employee-related, and cost and financial. Analysis
entails using data to determine trends, projections,
and cause and effect -- that might not be evident
without analysis. Data and analysis support a variety
of company purposes, such as planning, reviewing
company performance, improving operations, and
comparing company performance with competitors' or
with 'best practices' benchmarks."
A
major consideration in performance improvement
involves the creation and use of performance measures
or indicators. Performance measures or indicators are
measurable characteristics of products, services,
processes, and operations the corporation uses to
track and improve performance. The measures or
indicators should be selected to best represent the
factors that lead to improved customer, operational,
and financial performance. A comprehensive set of
measures or indicators tied to customer and/or
corporation performance requirements represents a
clear basis for aligning all activities with the
company's goals. Through the analysis of data from the
tracking processes, the measures or indicators
themselves may be evaluated and changed to better
support such goals.
There
must be a national policy that spells out the
performance metrics for public corporations. The NPCC
will then be charged to evaluate the performance of
each public corporation on a quarterly basis. These
evaluations will then become benchmarks for judging
progress and improvement. Business icon Peter F.
Drucker said, “You cannot manage what you cannot
measure.”
Someone
has said that the real problem with measurement is it
works! Study after study, experience after
experience prove it; you get the type of behaviors
that you measure and reward. Yet how can this be true?
After all, don't most companies measure profit? So why
don't they get more profit? The answer is that
profit is a lagging indicator. You can only
measure profit after the fact. What you need to
examine are the behaviors and actions that generated
that profit. When you look at it that way, we
often see that the real drivers of profit are neither
being measured nor rewarded.
We
have long maintained that the right metrics,
implemented in the right way can be used to pull an
organization into alignment. They can function
as a lever becoming a catalyst to help generate
outstanding performance.
The converse is also true. Failure to measure
the right things and monitor them can have a
devastating effect on performance. A study
published in the Harvard Business Review estimates the
average "strategy to performance gap"
stating that on average corporate strategies deliver
only 63% of their potential financial performance.
More than one third of the respondents placed that
figure at 50% or less.
Companies,
and in this case public corporations,
need to build an effective "sense and
response" system that ensures that everyone
receives consistent information that allows them to
see the causes of underperformance and understand what
to do about them. These systems are built not on
lagging indicators but on leading indicators -
things that predict future performance. What
good is knowing that you missed a goal, without
knowing why and what to do about it?
Great
results come from focusing more on things that create
value and less on things that don't. It sounds
simple. But it can be tough. How do employees
decide what to do with a myriad of competing
priorities and demands? And while it may be
possible to do strategic planning with a small group
of executives, execution must be delegated to a much
wider group. Measurement provides the type
of clarity to allow us to decide between conflicting
priorities
This
approach has great rewards, but it requires effective
implementation and a clear understanding of the
barriers and resistance factors that can be expected.
Measurement is about changing behaviors, and is always
a tough task. It requires people to be
accountable in a new way.
Implementing
Six Sigma
In
some very basic ways, Six Sigma methodology is no
different from many private-sector implementations,
although there are some little differences. Among them
is the lack of free competition in the public sector
because public agencies monopolize many services
rendered to the public, and also there is no full
accountability for the results, especially in corrupt
countries.
To
make Six Sigma successful in the operations of public
corporations, there should be full accountability for
success as well as for failure, commitment on the part
of our leaders, moving away from “I am the boss”
mentality and removing politics from public
corporations to sustain Six Sigma when administration
and leadership change. Six Sigma culture can only be
embedded successfully under an honest, trusted and
accountable government.
Public
corporations are mandated to provide service without
real competition from other competitors. Without real
and free competition under the free market
environment, many public corporations see no
incentives to meet customers’ expectation. This is a
real problem because defining customer requirements is
crucial to success regardless of the nature of the
organization. Let’s take NPA for example. The
customers are business people and ordinary Liberians
that use the seaport to conduct business and other
commercial activities. Does it not make sense to
identify the core processes, define key output, and
define the key customers that they serve? A genuine
focus on the customer, backed by an attitude that puts
the customers’ needs first, as well as by a system
and strategies that tie in the business to the
particular and changing needs of the customer.
Additionally,
six sigma can help improve the balance line of
companies. Again, using the NPA’s example, let’s
look at security at the port as a mechanism to reduce
revenue leakage. Strengthening the Port security will
no doubt ensure that everything that leaves the port
was paid for. Six sigma doesn’t just stop here; it
goes further by putting in place a control plan that
takes care of whatever may go wrong. A typical control
plan in this case might be a multi-layer of check and
balance, including devices to scan receipts,
undercover monitoring, random checks and even an
incentive program for security officers.
Summary
and Conclusion
Many
Liberians, who are frustrated with the poor
performance of public corporations, take the issue of
reforming our public corporations seriously. The
President-elect has taken what I believe is an
important step toward understanding the problems with
government and perhaps developing strategies to deal
with them. While I would like to call on fellow
Liberians to give the transition team a chance to
assess the operation of government, I urge the
transition team to be open to diverse concerns, views
and recommendations from various sections of the
public including advocates, elected leaders and
ordinary citizens, and devise proposal to improve
government efficiency. I am also asking the
transition team to consider every idea, study every
proposal and adopt a policy of transparency in
conducting its task and identifying the problems as
they are.
Finally,
I would like to direct the rest of this contribution
to the President-elect. Our country has seen
presidents failed because they surround themselves
with sycophants. Following this path will only add you
to the long list of failed leaders. This is an
opportunity of a lifetime; approach it with humility
and tolerance. Adopt a vetting process for key
appointments, let the press perform its role without
harassment and encourage dissent within your ranks.
This government must promote the basic tents of
democracy. The success of your government would
largely depend on how it withstands and honorably
accepts the rigors of an evolving pluralistic culture.
My
hats off to the people of Liberia for diligently
conducted their national duty with dignity. .
Andre
P. Pope, a Liberian Professional is Six Sigma
certified. He lives and works near Atlanta, Georgia. Pope can be reached
at andre.pope@whitakeroil.com.